BOSS BLACK, VISUAL DISPLAY CAMPAIGN
August 2011, Visual Display Campaign
CONCEPT 01: TENDER SPRING & SUMMER SHAPES
CONCEPT 02: REFRESHING & CHIQUE POLYGON SHAPES
Schokolade Filmproduktion comissioned me to pitch
for the BOSS BLACK Visual Display Campaign (VDC),
Spring Summer 2012, for their worldwide flagship stores.
I designed these two design directions to show the BOSS Black
lifestyle in an innovative, stunning eye-catcher way.
Unfortunately my concepts did not make it.
art direction Jorinna Scherle
producer Lars Wagner, Markus Schmager
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